Angie knight yoga

angie knight yoga

Angie Knight is a teacher and mentor who has studied yoga, meditation, shamanism, and other healing arts for 20 years. She approached us looking for a creative team that could help her develop a cohesive brand voice and aesthetic, consult on promotional strategy for an upcoming event, and provide ongoing brand consultation. She wanted a framework for how to present her vision in a way that felt true and resonated deeply with her target demographic. We started by putting together mood boards to get a feel for the types of colors and textures that fit her best. Angie wanted a clean and calming aesthetic that balanced masculine and feminine. From there, we developed a visual brand identity and voice that we built the website around. We provided social media content and strategy, newsletter design and copy, video editing, and consulting services.  

Full Project Scope:

Brand and Marketing Consulting

Brand Design

• Design and aesthetic

• Printed and promotional materials

Event Consulting

• Assistance with acquiring sponsors

• Assistance with event promotion

• Design of merchandise for event

Digital Media

• Website design and updates

• Social media content and strategy

• Newsletter design and copy

Video Production

• Video editing

• Videography of event